A website built around what you sell, not a template with your logo on it
Most web design in Nigeria is a theme bought once and resold with the colours changed. That is why so many business sites look the same and convince nobody. We start from what the site has to do, book a table, take a payment, qualify an enquiry, explain a complicated service, and design backwards from there. This page is about how the build works. For pricing, examples and the questions people ask before hiring, see Web Design Services in Nigeria.
What is included
- Structure and content plan. Which pages exist, what each one is for, and what goes on it. Written with you, not guessed.
- Design of every page, drawn for your real content and shown to you before anything is built. Phone layout first, then widened for desktop.
- Copywriting. We write the pages with you. A site that looks good and says nothing is a brochure nobody finishes.
- The build, on the platform that fits the job. WordPress for content led sites, Shopify for shops, Webflow where the design demands it.
- Speed work. Compressed images, no page builder bloat, tested on a weak connection before handover.
- Search setup. Titles, headings, structured data, sitemap, Search Console and Bing, all configured at launch and never sold to you again afterwards.
- Handover. Every account in your name, plus a walkthrough recording so somebody on your team who is not a developer can edit the site.
What is not included
- Ongoing content writing after launch. Available as a separate retainer.
- Logo and brand identity. That is Branding and identity. If you do not have a usable brand yet, we will say so on the first call.
- Paid ad management. That is Digital marketing and strategy.
- Hosting fees and domain renewal. We set these up in your name and you pay the provider directly, usually $100 to $250 a year, so you are never locked to us.
What we need from you
Fast answers, and someone with the authority to approve. A project where feedback comes back in two days finishes in about four weeks, start to live. The same project where every decision goes to a committee takes three months, and the difference is never the building.
Practically: your logo and brand files if you have them, photographs of the real business, a list of the pages you think you need, and the login details for your existing domain if there is one. If you do not have some of that, say so early and we will tell you what is worth sorting out first.
How it works
- Discovery call and questionnaire. What you sell, who buys it, what the current site fails to do, and what success looks like in six months.
- Structure review. We agree the page list and what each page has to achieve before any design happens.
- Design review. Real pages with your real words. You mark up what is wrong and we revise. Nothing is built until you have signed off the design.
- Build and test. Built for speed, phones first, then checked on the browsers and devices your customers actually use rather than the ones we use.
- Launch. Search and analytics connected, redirects mapped from the old site so nothing you have earned is thrown away, handover walkthrough recorded.
What you get
A live site you own outright, the design files, every login covering host, domain, CMS, analytics and Search Console, a short written guide and a screen recorded walkthrough for editing, and 60 days after launch to raise anything that is not behaving.
How long it takes
About four weeks, start to live, assuming content and feedback come back within a couple of days at each stage. A one page site can be faster. A shop, a booking system or a large content migration takes longer, and we will say so in the quote rather than discovering it halfway through.
What it costs
A designed and built business website starts at $1,000. A shop that takes payment starts at , because a forty product catalogue and a four thousand product catalogue are not the same job. The price is fixed in writing before work starts.
Payment is 50% to start, 50% on the day it goes live. Two rounds of changes are included, and a further round is $50. Tell us your budget on the call and we will say straight away whether it is realistic.
An example
Tagine Cuisine, a Moroccan restaurant in Abuja, needed the menu to be readable on a phone and a way to take reservations without somebody standing next to the telephone. We built a fast WordPress site with online booking, and reservations now arrive outside opening hours instead of being missed.
Questions people ask about the build
- WordPress, Shopify or Webflow, which one? WordPress if content and search lead. Shopify if selling is the main job. Webflow when the design is unusual and you want fine control. We recommend, you decide, and the reasoning is in writing.
- Can I edit the site myself afterwards? Yes. That is the point of the handover. If you would rather we handled changes, that is a small monthly retainer, not a requirement.
- Do you take over an existing site, or only build new ones? Both. A redesign starts at the same $1,000 and includes mapping the old addresses to the new ones so you do not lose the rankings you already have.